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Member Services Coordinator October 2017 – Present | St. Louis, MO
Account Executive March 2017 – October 2017 | St. Louis, MO
Represent multiple clients of varying sizes and industries
Establish marketing plans that include social media, web content, email marketing, public relations, and special projects as appropriate
Advance client projects from idea creation to successful execution
Develop social media campaigns and oversee social media management
Onboard new clients and adapt marketing plans to individual client needs
Report progress to clients using statistics presented visually
Marketing Specialist September 2015 – February 2017 | Little Rock, AR
Planned and implemented marketing plans for over 30 dental offices offering orthodontics, oral surgery, pediatric dental, and general dentistry
Coordinated various groups such as graphic designers, web developers, ad vendors (outdoor, online, print), as well as home office and dental office staff to ensure the successful implementation of marketing plans
Maintained a careful budget and tracked spending throughout the implementation of marketing plans and promotions
Analyzed patient referral data to determine where to focus marketing efforts for each office
Onboarded newly acquired offices by transitioning them into their respective brand and creating marketing plans specific to each individual acquisition
Social Media Coordinator February 2015 – September 2015 | Little Rock, AR
Wrote search engine optimized copy and blog articles for client websites.
Created, enhanced, and monitored all client social media accounts including Facebook, Twitter, YouTube, LinkedIn, Google My Business, blogs, and other sites per client request
Account Coordinator August 2014 – February 2015 | St. Louis, MO
Proposed marketing tactics to clients with the use of research, vendor products, and creative concepts.
Communicated frequently with clients and McDonald’s staff to ensure successful execution of marketing strategies.
Coordinated travel, venue rental, catering, and presentation equipment for meetings with clients and regional management.
Created content for multiple McDonald’s social media accounts.
Served as Public Relations representative for McDonald’s.
Collaborated with media partners to enhance marketing strategy through the use of Added Value.
Marketing Intern June 2014 – July 2014 | St. Louis, MO
Facilitated the successful execution of focus groups, field studies, and product testing.
Maintained positive relations with clients and respondents through problem solving and precise information gathering.
Career Development Trainee May 2012 – May 2014 | Springfield, MO
Contributed to the design, launch, and implementation of the
Agent Career Program Developed educational materials for field agents focusing on the sales process, new programs, and training guidelines
Monitored agent training progress and assisted those requiring additional support
Analyzed exit interview responses to improve recruiting and training efforts
Compiled monthly reports for use by executive staff and field management
Missouri State University Bachelor’s of Science in Marketing with an emphasis in Marketing Management | 3.59 GPA
August 2010 – May 2014 | Springfield, MO
Active in Beta Gamma Sigma, Sigma Kappa, Order of Omega, and University Ambassadors.
Christ University International Marketing Coursework | 4.0 GPA
January 2013 | Bangalore, India
Completed coursework in International Marketing and Service Learning.
Pitched the introduction of Smart Cars in India as a final project.
Bosco Rainbow Home January 2013 | Bangalore, India
Created positive environment for young orphaned girls with books, games, and play time activities.
Founder of Raising Up Rainbows, a charity that successfully funded water heater for home
Personally raised 40% of total contribution.